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Shopify adds a channel mapping page for product data per sales channel

Shopify's new channel mapping page lets you control which product data each sales channel receives, preview it, and fill gaps using coverage percentages.

Dit verhaal is beschikbaar in het Engels.

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Foto: Businessman working and writing notes in office (Unsplash) door JESHOOTS.COM jeshoots, CC0

What changed

Shopify has added a channel mapping page. It controls the product information each sales channel receives, such as titles, images, product category and color. Each channel starts with default mappings that set where each field gets its content. You can change those sources, combine several fields into one, and preview the product data each channel will receive.

Changes to a default apply to every product on that channel. If one product needs different wording or a different image on one channel, you can override that field for that product alone.

Why it matters

If you sell on more than one channel, this saves you from editing the same product in several places. Combining fields, for example adding your brand name to the listing title, can make listings clearer where they appear. The coverage percentage on each field shows which products are missing values, so you can fill gaps that might make listings look incomplete. Bulk editing lets you update channel values for many products and variants at once.

What to do this week

  • Open the channel mapping page and check the default mappings for each channel you sell on.
  • Use the preview to see what each channel actually receives.
  • Look at the coverage percentages and fill in missing values for your best-selling products first.
  • Read Shopify's help doc on channel mapping before making large changes.
Bron

Geschreven met AI op basis van de bron hierboven. Lijkt er iets niet te kloppen, dan geldt de bron.

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